Risky Business: Mitigating Risk When Twitter Says “No”

How we learned to love firmographics, say no to the social firehose, and sell insights … not data As data geeks know, the volume and velocity of content generated on social networks and media sites is producing a wealth of information.  Marketers and sales teams are finally learning how to make sense of this deluge […]

Driving New Business with Digital Firmographics

Batavia Research’s digital firmographic data provides unique insight into the inner workings of a company’s online marketing activity, strategic messaging, audience engagement and much more.  We refer to these insights as “social business intelligence.”  While there are many applications for social business intelligence, one of the most compelling is in support of sales and […]

Batavia Research Newsletter – April 7, 2015

Batavia Research Newsletter – April 7, 2015 View this email in your browser Batavia Research Unveils Largest Dataset of Company-Centric Digital Firmographics Across 1.2 Million North American CompaniesEnhanced Segmentation, Greater Data Depth and Actionable InsightsBatavia Research collects digital firmographic data that enables a range of solutions for business information providers, the financial services industry and sales & […]